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Yahoo! and Microsoft Joints For a Deal

Posted by Tharadas179 Friday, July 31, 2009


Multiple reports tonight say's Microsoft and Yahoo joints for a deal where Microsoft's BING become the new Yahoo! search engine and Yahoo! will sell ads against those search results on its site. There's a whole lot of money in play, but as users we don't think that's the most interesting part of this story. There may be some very interesting consequences, both positive and negative, for innovation - our favorite part of the online experience. Our guess is that it will be a net negative for forward-looking web users.

Bing's new substantial market share will put new pressure on Google to step up to the plate and wow us again, but the likely loss of Yahoo's own search work could be a major loss for the web at large. There are some awesome projects underway at Yahoo! Search and the people who work on them have to be concerned about the future of their jobs and work. We're worried too, we really like the things they've made for us to use. This will create a great pressure to google The Google search experience has been slow and steady in terms of visible evolution over the years. The team there is, no doubt, always working to improve the search product - but few bold moves have really been taken. The introduction of multi-media into search results has been great, the search wiki product has just been pointless clutter, the voice search on the iPhone is cool.

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